Marksmade is run by Alison Merriman, a versatile Senior Graphic Designer working across digital, print and brand design. Alison has experience working across many sectors, including retail, FMCG, technology, transport, automotive, corporate, public, startup, charity and the arts.
With a holistic approach to projects and always looking at the wider picture, Alison uses her creative expertise to fully understand a brief and interpret this into an engaging user focussed visual solution.
Services provided include:
- Digital and print marketing campaign material - design and production of eye catching flyers, brochures, posters, ads, emails and other customer communications.
- User interface design - putting user experience first and foremost to design informative websites, apps, interactive PDFs and other graphical interfaces.
- Brand design and development - creating and developing visual identities and toolkits. Seamlessly integrating branding across multiple on and offline channels for consistency and recognition.
Additional services provided, often required as part of the above include copy writing and editing, art direction, presentation design, motion graphics, illustration, image sourcing, photography and photo editing.
Alison is currently open to new opportunities. Please contact her about your requirements.
A brief history
Alison’s passion for graphic design started at Camberwell Art College (University of the Arts, London) in the early 2000s. An initial interest in web design provided perfect marriage between left and right brained thinking.Having originally studied illustration, a new and exciting world combining these skills with user interface design and coding opened up. Work experience at confetti.co.uk lead to her first position there, during a period that was very much early days for the web.
The next few years took Alison first to boutique design agency PH2 Ltd., after which followed a period of freelancing before joining the Brand and Marketing team at Virgin Trains as a Digital Designer. After seven exciting years there she made the move back to freelance and founded Marksmade Ltd. in 2018.
Since going freelance, Alison has worked both in-house and more recently agency side for many high profile clients including First Group (GWR and Avanti West Coast), Lloyds Banking Group, Royal British Legion and BMW Group.
And a bit more...
Passionate about the environment and sustainability, Alison is always striving to use her design skills to make a positive impact. In addition to designing for big brands, Alison also works with smaller charities and local organisations such as Artyface and Innate Wisdom.
In 2022 Alison relocated from inner London to the Cotswolds where she now works mainly remotely.
When not immersed in her professional work Alison can be found at her allotment or out and about seeking visual inspiration in galleries and when out and about in the UK.